Marketing Event Coordinator Salary: How Much Can You Make?

Introduction

As someone who has been working in the event planning industry for the past five years, I can tell you that being a marketing event coordinator is a rewarding and challenging job. Not only do you get to plan and execute events, but you also have the opportunity to work with a variety of clients and vendors. But how much can you expect to make as a marketing event coordinator? Let’s take a closer look.

What is a Marketing Event Coordinator?

Before we dive into salary, let’s first define what a marketing event coordinator does. A marketing event coordinator is responsible for planning and organizing events that promote a brand or company. This can include everything from product launches and trade shows to conferences and corporate events.

Salary Range

According to Payscale, the average salary for a marketing event coordinator in the United States is $48,032 per year. However, this can vary depending on a number of factors, including location, experience, and company size.

Location

In general, salaries tend to be higher in larger cities like New York, Los Angeles, and San Francisco. For example, the average salary for a marketing event coordinator in New York is $54,000 per year, compared to $45,000 in Dallas.

Experience

As with any job, the more experience you have, the higher your salary will be. Entry-level marketing event coordinators can expect to make around $40,000 per year, while those with 5-10 years of experience can make upwards of $60,000.

Company Size

Larger companies tend to pay more than smaller ones, simply because they have more resources and larger budgets. For example, the average salary for a marketing event coordinator at a Fortune 500 company is $65,000 per year, compared to $45,000 at a small startup.

Events and Competitions

As a marketing event coordinator, there are a number of events and competitions you can participate in to showcase your skills and network with other professionals. Some popular events include:

• Event Marketing Summit
• Experiential Marketing Summit
• Event Marketer’s EventTech Conference
• The Special Event Conference & Tradeshow

Events Table and Celebration

One of the most rewarding aspects of being a marketing event coordinator is seeing your vision come to life. Whether it’s a product launch, conference, or trade show, there’s nothing quite like seeing attendees engage with the event you’ve created. To celebrate the success of an event, many companies will host an after-party or reception. This is a great opportunity to network with clients and vendors, as well as unwind after a long day of planning and executing.

Question and Answer

Q: What skills do you need to be a marketing event coordinator?

A: Some important skills for a marketing event coordinator include strong communication skills, organization, attention to detail, and the ability to work well under pressure.

Q: Is there room for growth in this career?

A: Absolutely! With experience, you can move up to roles like event manager, senior event coordinator, or even director of events.

Q: What’s the best way to get started in this career?

A: A degree in marketing, communications, or hospitality can be helpful, but experience is often more important. Consider starting as an event planning assistant or intern to gain hands-on experience.

FAQs

Q: How many hours a week do marketing event coordinators work?

A: It depends on the event and company, but marketing event coordinators can expect to work long hours, including evenings and weekends.

Q: Do marketing event coordinators get benefits?

A: Yes, most full-time marketing event coordinators receive benefits like healthcare, 401k, and paid time off.

Q: Can you work remotely as a marketing event coordinator?

A: It’s possible, but most marketing event coordination jobs require you to be on-site for events and meetings.

Overall, being a marketing event coordinator is a fulfilling and exciting career. While salary is important, it’s important to also consider the opportunities for growth, the chance to work with a variety of clients and vendors, and the satisfaction of seeing your events come to life.